How Done-for-You Podcast Pitching Services Help You Spread Your God-Given Message: Part 2 of 5
What’s the biggest problem that’s keeping your marketing and promotion efforts from yielding the results you want?
No, it’s not a lack of time, skills, or money. It’s a lack of attention.
It doesn’t matter how much time you have, how skilled you are, or how much money you spend — if your ideal audience isn’t paying attention to what you have to say, your message isn’t going to have much of an impact.
So how do you capture your ideal audience’s attention and convert them into “true fans” — loyal followers who are eager to buy whatever you have to offer?
The fastest and most effective way is getting booked on the right podcasts. And the easiest way to do that is by hiring marketing professionals to provide done-for-you podcast pitching services.
If you missed benefit #1 of done-for-you podcast pitching, you can check it out here.
Here’s benefit #2: You get booked on targeted podcasts, which gets you the right attention — fast!
Whether you’re looking to promote your own podcast, your book, or your business or ministry (or all of the above!), appearing as a guest on other people’s podcasts is the best way to go about it.
Podcasts are an amazing tool for spreading your God-given message to a wider audience in a short amount of time. And when you appear as a guest on the right podcasts, you have the opportunity to grow not only your own audience, but your network and reputation as well.
Here are four advantages of getting booked on podcasts:
Get Exposure to a Large and Engaged Audience
If you’re struggling to build a platform and attract your ideal audience, you’re not alone. It’s hard to get your audience’s attention and keep them engaged — especially in this day and age, when we all have so many things vying for our attention at every moment of every day. But what if you could get in front of an audience that someone else has already gathered? When you appear as a guest on the right podcasts, that’s exactly what you’re doing! You get to speak directly to a large audience that is already looking for the kind of solutions you offer.
Increase Brand Awareness and Leads for Your Book, Podcast, or Ministry/Business
In order for people to buy your book, listen to your podcast, or benefit from your ministry or business, they have to know it exists. By appearing on other people’s podcasts, you’re able to get the word out about who you are and what you have to offer, and invite people to visit your website and social media pages to learn more. And since they most likely already trust the host of the podcast you appeared on, they have good reason to trust you, too.
Establish Yourself as an Expert in Your Field
You’ve likely spent a lot of time researching and writing about the topic of your book, podcast, ministry, or business. That’s why you’re confident that you have the answers and solutions that your ideal audience needs. Appearing as a guest on other people’s podcasts is the perfect opportunity to share some of that knowledge and demonstrate that you’re qualified to help your ideal audience solve their problems.
Build Relationships with Influential People in Your Industry
The opportunity to share your message with other people’s audiences is incredibly valuable. But don’t overlook the value of building a relationship with the podcast host, too. As a person of influence in your industry, they may be able to offer you tips and advice, connect you with other people in their network, and more. Just make sure you’re also offering them some kind of value in return — this relationship should be mutually beneficial, not one-sided.
If you’re interested in leveraging the power of podcasts to promote your book, podcast, ministry, or business, don’t think that you have to do it all by yourself. In the Podcast Power! program, you get all the benefits of appearing on other people’s podcasts without having to do the legwork of finding and pitching those podcasts on your own. Click here to get started!
Tam Jackson is a published author, marketer, podcast host, and founder of The Christian Authors Network (C.A.N.) Facebook© community. Tam connects Christian authors & entrepreneurs with their ideal online audience to grow impact & income fast without fake, salesy, sleazy, or manipulative tactics.